All these points must be taken into consideration.

You can bet your would be customer will be looking at all these points, therefore you need to equal if not better the competition, if you want their business. 

You will need to open a free account with Craigslist

then you will be able to repost your ad very easily. Take time to compose your ad, ensure all the relevant keywords are used i.e. 'Free Delivery' , 'Just Arrived', 'Lowest Price' etc. Your title must be well thought out, this will be the first thing everyone will see, make it memorable, interesting and where possible descriptive. Adding a picture really is a must, it's well proven ads with pictures generate more sales. Remember to have good contact details, add a link to your website. Quite often it's worth trying different ad layouts, but if you are planning on doing this be sure to place an ad code within the ad, to enable you to track which ads are working and which are not.

Next check out the categories carefully, 

if unsure then post in several. Craigslist updates everyday, so you need to keep your add refreshed by reposting where possible everyday, this will ensure your ad is always out front. Your ad will be deleted by Craigslist after seven days, but it's advisable when reposting to delete the old ad yourself.
Promoting and marketing your business can sometimes be expensive, often with little or no returns, so if you can spare a few moments each day, then Craigslist is a resource you must utilize.

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